I had the opportunity to collaborate with Crocs for their October 2023 “Croc Day” campaign, where I created a paid Instagram carousel post and a series of stories promoting their account and the hashtag #CrocDay. After selecting a gifted pair of Crocs and custom Jibbitz, I produced, styled, and creative-directed a two-part photoshoot.

The first location—a park—allowed for whimsical, feminine, and artsy imagery, emphasizing softness and innocence. The second shoot took place in a mall, where I highlighted an official Crocs store in a vibrant, youthful, and still artistically driven style. The campaign performed successfully and aligned both brand identity and my visual direction.